News & Insights
Airlines will have to review the whole passenger experience and reconsider the entire user journey, as many touch points will have to be redesigned to adapt to our new circumstances and way of travelling.
The auto industry needs to rethink both service design and product design in the post-COVID-19 world, based on a deep understanding of consumers’ shifting preferences.
CES 2020 was the 50th anniversary of the tradeshow where companies showcase the products that will define the market for the coming the year. Here is our take on the trends and topics that made headlines this year.
Mormedi wins German Design Award for revolutionary concept in aircraft interiors: the Super Eco Seat
Torrot’s Velocipedo, designed together with Mormedi, just received an Honourable Mention in one of the biggest and most prestigious design competitions in the world, Red Dot Awards.
This year the Tokyo Motor Show was focused on the future of Mobility. In 2017, we saw some very futuristic concepts from companies such as Yamaha. However, this year manufacturers such as Hino, Honda, Nissan, Suzuki and Toyota seemed to be showing a consolidation of strategies. This year, take a look at our insights from this year’s tradeshow.
This year, South Summit—the global innovation event that connects start-ups, corporations and investors—held its first panel to specifically address the question of design, and asked Mormedi to organise the panel. Mormedi brought together four global design leaders to discuss the question of “How to generate value through design: from strategy to product”. Here is a selection of the panel’s main insights.
At Mormedi, we believe in insight-driven innovation, which means that we begin our projects with a Discovery phase. This phase allows us to delve deeply into unmet user needs and identify real market opportunities. Take a look at how Mormedi uses its qualitative and quantitative data with its own Strategic Design Methodology to build game-changing products and services.
Mormedi has taken some of its extensive knowledge in work-related to trends to create a set of trend cards: a tool to help you ideate and create solutions appropriate to overcoming transformation challenges.
We asked our most recent Industrial Design intern, Benjamin, to share his experience of what it was like to intern at Mormedi and, of course, to tell us about his experience working in the vibrant city of Madrid.
The second UN World Tourism Organisation (UNWTO) Tourism Tech Adventure took place in Santiago, Chile. Our Director of Business Strategy, Maruan El Mahgiub, was asked to be on a panel titled “The future of work in tourism: Are we prepared?”
Building the brand for a new multimodal
Ferrovial, one of Spain’s largest companies and one of the world’s leading infrastructure operators, asked Mormedi to create the brand for a mobility service that integrates the different means of transport in a single app.
Junko is in charge of our office in Tokyo, with more than 30 years of experience she has led numerous strategic design projects in Japan.
“We design integrated business and consumer experiences, culture, and expression”
Director of Mormedi Japan
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