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Taking a holistic view

Taking a holistic view

Design Trends  By Jaime Moreno, Founder and CEO of Mormedi. This article was originally published in the 148 issue of New Design Magazine.  When I founded Mormedi 23 years ago, I focused on using design as a strategic tool in the creation of innovative products. It...

Mormedi’s 21 predictions for 2021

Mormedi’s 21 predictions for 2021

Trends By Mormedi Team 2021 has arrived with high expectations for a recovery and clarity around the new normal after a strange and uncertain 2020.Click here to read our 21 predictions for how things will change this year in retail, travel, health, the home,...

Universal design, design for all

Universal design, design for all

Design Highlights and Trends By Juan David León, Strategic Designer at Mormedi A few weeks ago, I attended the 2020 Virtual Service Design Global Conference: a two-day event with over 800 participants from 50 different countries and top-level exhibitors.Of all the...

3 steps to success in designing new services

3 steps to success in designing new services

News & Insights By Maruan El Mahgiub, Director of Business Strategy  For many companies, creating new services that are desirable to consumers is a challenging task. Especially for manufacturing companies, it requires moving away from the core of what makes you...

“A Good Brand is Built around the Right Experience”

“A Good Brand is Built around the Right Experience”

Design Highlights and Trends By Jaime Moreno  What comes first: the brand or the experience? You may think that this is a classic "chicken or egg" conundrum. However, the answer is actually rather simple.Can a brand exist without an experience? No.Without an...

Featured project

Building the brand for a new multimodal
mobility service

Ferrovial, one of Spain’s largest companies and one of the world’s leading infrastructure operators, asked Mormedi to create the brand for a mobility service that integrates the different means of transport in a single app.

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Insights from
our team

Junko is in charge of our office in Tokyo, with more than 30 years of experience she has led numerous strategic design projects in Japan.

“We design integrated business and consumer experiences, culture, and expression”

Junko Kitazawa

Director of Mormedi Japan

Want to know more?