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Mormedi’s insights from Tokyo Motor Show 2019

Mormedi’s insights from Tokyo Motor Show 2019

This year the Tokyo Motor Show was focused on the future of Mobility. In 2017, we saw some very futuristic concepts from companies such as Yamaha. However, this year manufacturers such as Hino, Honda, Nissan, Suzuki and Toyota seemed to be showing a consolidation of strategies. This year, take a look at our insights from this year’s tradeshow.

Generating value through design: from strategy to product

Generating value through design: from strategy to product

This year, South Summit—the global innovation event that connects start-ups, corporations and investors—held its first panel to specifically address the question of design, and asked Mormedi to organise the panel. Mormedi brought together four global design leaders to discuss the question of “How to generate value through design: from strategy to product”. Here is a selection of the panel’s main insights.

Global research: The key ingredient in insight-driven innovation

Global research: The key ingredient in insight-driven innovation

At Mormedi, we believe in insight-driven innovation, which means that we begin our projects with a Discovery phase. This phase allows us to delve deeply into unmet user needs and identify real market opportunities. Take a look at how Mormedi uses its qualitative and quantitative data with its own Strategic Design Methodology to build game-changing products and services.

Highlights from Aircraft Interiors 2019

Highlights from Aircraft Interiors 2019

The Aircraft Interiors Expo this year celebrated its 20thanniversary and remains the most significant industry event in the calendar. Bringing together hundreds of exhibitors along with thousands of industry insiders with a range of backgrounds -from airline executives to suppliers- in the vast halls of the Hamburg Messe, it is a great opportunity to stay up to date with the cutting-edge advances in aircraft interior products.

Mormedi talks & events

Mormedi’s insights from Tokyo Motor Show 2019

This year the Tokyo Motor Show was focused on the future of Mobility. In 2017, we saw some very futuristic concepts from companies such as Yamaha. However, this year manufacturers such as Hino, Honda, Nissan, Suzuki and Toyota seemed to be showing a consolidation of strategies. This year, take a look at our insights from this year’s tradeshow.

Generating value through design: from strategy to product

This year, South Summit—the global innovation event that connects start-ups, corporations and investors—held its first panel to specifically address the question of design, and asked Mormedi to organise the panel. Mormedi brought together four global design leaders to discuss the question of “How to generate value through design: from strategy to product”. Here is a selection of the panel’s main insights.

How can companies make the most of the Smart Home opportunity?

How can companies go beyond a product-centered strategy and create memorable experiences that meet the needs of a changing market? In order to shed light into the future of the smart home, Mormedi put together a panel of experts and global design leaders. Take a look at what they had to say!

Featured project

Pioneering urban mobility with
a
ward-winning design

Torrot asked Mormedi to create a new, fully electric vehicle that responded to the unmet needs of urban users.

Read more

Insights from our team

Jaime has the perfect mix between deep understanding with the most creative, sensitive, and aesthetic vision. 

More than 16 years of experience as an entrepreneur in the world have earned him numerous awards, including the Spain’s National Design Award in 2015.

 

“We help our clients adapt to the way the world, users, and businesses are changing”

Jaime Moreno

CEO Mormedi 

 

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